Client Logo

How we increased website sales by 20% in just one month.






Annual turnover


G Baldwin & Co is London’s oldest herbalist store with a wide range of essential and carrier oils and various other natural remedies for multiple health concerns.

Seed has supported Baldwins for 3 months on all services, including SEO, PPC, Social & Email Marketing. Our omnichannel approach is driving towards increasing website sales, brand awareness and traffic. Particularly through email marketing, our mission has been centred around gaining new subscribers and increasing engagement.

We joined Seed in March aware that our Social was underperforming. In the first week of Seed posting to our Instagram account we received more likes than we ever had. A fantastic achievement!

Steve Dagnell

Steve Dagnell


Project Team

Asieh Ghasemi

Senior PPC Executive


One of the first changes we made was implementing a pop-up sign-up form on the site where users can get 10% off their first order. In one month, we saw incredible results, nearly 3,000 users signed up for the newsletter, and the e-commerce conversion rate increased by 14%. Annual turnover was up by 10%, with sales and email sign-ups still increasing each day.

This small change has now resulted in an additional 6,000 email sign-ups and has generated over £40,000 worth of extra revenue.


In one month we achieved:

  • 3,000 new email users
  • 10% up annual turnover
  • 14% increase in ECR
  • +20% in sales


Do you want results like these? Let’s start the conversation.

Get in Touch

We achieve game-changing results for our clients.

We are specialists. We don’t try to be everything to everyone. Instead, we focus on delivering our core specialties where we can have the biggest impact.

  • Little Green Radicals

    Little Green Radicals

    Developing seasonal and evergreen campaign strategy for optimal sales.

  • Learning People

    How we re-researched, re-wrote and re-optimised over 400 pieces of content ready for a new website launch.

  • Case Furniture

    Creating a social strategy to increase engagement and contribute to brand growth.

  • +165%

    Instagram Reach



    Madame F

    Building brand identity on Instagram and engaging the LGBTQ+ community

  • WoB

    How we increased revenue by 1,029% while reducing cost per click by 38%.

  • 5 Million

    Facebook + Instagram Reach

    1 Million

    Facebook Engagements

    Miel de Botton

    Using a multichannel social media strategy to grow and nurture fans

  • NGCL

    How we increased CVR from 8% to 20% on NGCL's booking page.

  • Salut!

    How we increased the visibility of a restaurants Google Business profile for localised searches.

  • Mooncup


    Overcoming Apple’s iOS 14 update, improving ROAS and CPA.

  • Work the World

    Boosting leads for travel education industry amidst pandemic restrictions.