Paid Media
Shopping & Feeds
Feed optimisation and Shopping campaign management that drives product visibility and maximises ROAS from catalogue traffic. Your product data is the foundation of Shopping success.
Our shopping & feeds capabilities
Your product feed is the foundation of Shopping campaign performance. We optimise product titles, descriptions, and attributes to improve matching and visibility, then structure Shopping and Performance Max campaigns to focus budget on your most profitable products and categories.
- Product feed audit and optimisation
- Title and description enhancement
- Google Shopping and Performance Max setup
- Meta Catalogue and dynamic product ads
- Feed management and automation
- Product segmentation and bidding strategies
The impact of getting this right
Optimised feeds mean better product visibility and lower CPCs
Enhanced titles and descriptions improve click-through rates
Smart product segmentation focuses budget on your most profitable items
Cross-platform feed management ensures consistency everywhere
Frequently asked questions
Common questions
We use Feedonomics, DataFeedWatch, and Google Merchant Center supplemental feeds depending on your needs and catalogue size. We recommend the right tool based on your setup.
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