What’s Changed?
SEO
- A New Type of Search Snippet is In testing (Link)
- Google Search is testing Explore Section (Link)
- Google testing new featured snippet layouts (Link)
- Google News Tests Frequently Asked Questions Based On Trending Searches (Link)
- Bing tests Secure & HTTPS label on search results snippet (Link)
Social Media
Tiktok
- Tiktok has been testing mini-games ahead of a ‘major gaming push’ (Link)
- TikTok’s launching Twitch-like subscriptions in beta on Thursday (Link)
- Tiktok partnered with Social Media Management Tools like Later and Sprout social to help their users auto-publish Content (Link)
- Tiktok Adds New Lead Generation Feature to its Business App (Link)
- TikTok To Show Who Viewed Your Posts (Link)
- TikTok campaign measurement with flexible attribution windows (Link)
Meta
- Meta opens up WhatsApp Cloud API to attract more businesses to WhatsApp Marketing (Link)
- Facebook and Instagram to make public more details on how their ads target users (Link)
- Meta introduced Facebook Graph And Marketing API v14.0 (Link)
- Meta is launching an Avatar store like Snapchat (Link)
- Meta adds more Reels Creation Options on Instagram and Facebook (Link)
- WhatsApp now lets you hide your Profile Photo, Last seen and more (Link)
Instagram
- Instagram is working on Reactions For Videos (Link)
- Instagram is testing A Full-Screen Experience Test like TikTok (Link)
- New ways to verify age on Instagram (Link)
- Instagram is testing new AR elements within stories for NFTs (Link)
- Instagram is working on helping you share notes with close friends and follow backs (Link)
- Instagram has added features to their upcoming subscription feature (Link)
Twitter
- Twitter agrees to Pay $150 Million in Privacy Settlements (Link)
- Twitter (accidentally?) removes no-follow attribute from links in Tweets (Link)
- Twitter now allows Local businesses to display location and contact info on their profile (Link)
- Twitter is testing “Note”, a new long-form content format like blogs (Link)
- Twitter partners with Spotify to help you advertise products better with one-click (Link)
Snapchat
- eBay sellers can now share listings on Snapchat (Link)
- Snapchat stocks tank 43% after being the fastest to grow in the first quarter (Link)
- Snapchat Tests a New Paid Subscription for exclusive access to new features (Link)
YouTube Shorts
- YouTube Shorts are now viewed by more than 1.5 billion YouTube Users (Link)
Pinterest
- Pinterest launched Idea Ads and Paid Participation Tool (Link)
- Pinterest lands largest Content Deal ever with Tastemade (Link)
LinkedIn
- Linked “Funny” Reaction is officially live (Link)
Reddit
- Reddit acquires Spell to improve contextual Matching Results means better search results (Link)
PPC
- Google Marketing Live (May 24th) announced a lot of changes and new features across Google’s marketing offering (Link)
- Google’s Creative Ad Studio is now available to all businesses (Link)
- Google adds bounce rate, UTM parameters and conversion rate to GA4 (Link)
Other
- Google launches video health tools to help publisher monetisation (Link)
- WordPress 6.0 is here with new features and improvements (Link)
- Firefox rolls out Total Cookies Protection by default (Link)
- Microsoft Bing is building a new retail marketplace (Link)
- Netflix confirms An Ad-supported Tier is coming to the platform (Link)
- Google Removes the Google My Business mobile app (Link)
