G Baldwin & Co
+20% Sales
How we increased website sales by 20% in just one month.
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Sales
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Transactions
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Annual turnover
The Challenge
What we were up against
G Baldwin & Co is London’s oldest herbalist store with a wide range of essential and carrier oils and various other natural remedies for multiple health concerns.
Seed has supported Baldwins for 3 months on all services, including SEO, PPC, Social & Email Marketing. Our omnichannel approach is driving towards increasing website sales, brand awareness and traffic. Particularly through email marketing, our mission has been centred around gaining new subscribers and increasing engagement.
Our Approach
How we tackled it
One of the first changes we made was implementing a pop-up sign-up form on the site where users can get 10% off their first order. In one month, we saw incredible results, nearly 3,000 users signed up for the newsletter, and the e-commerce conversion rate increased by 14%. Annual turnover was up by 10%, with sales and email sign-ups still increasing each day.
This small change has now resulted in an additional 6,000 email sign-ups and has generated over £40,000 worth of extra revenue.
The Results
What we achieved
In one month we achieved:
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3,000 new email users
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10% up annual turnover
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14% increase in ECR
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+20% in sales
Client Testimonial
"We joined Seed in March aware that our Social was underperforming. In the first week of Seed posting to our Instagram account we received more likes than we ever had. A fantastic achievement!"
— Steve Dagnell, Director
other work
Check out our other work
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