Sector

Digital PR for eCommerce Brands

eCommerce brands need links that build domain authority, campaigns that drive brand awareness, and coverage in the publications their customers read. We create data-led PR campaigns that earn high-authority placements from consumer media and industry titles, accelerating SEO performance and building brand credibility.

0+

Avg. links per campaign

DA 50+

Average placement authority

0+

Years in eCommerce PR

Our Approach

How we deliver Digital PR for eCommerce brands

Data-led consumer campaigns

We mine shopping trends, pricing data, and consumer behaviour insights to create campaigns with genuine news value. Data stories earn coverage from national consumer media and industry press on merit.

Industry thought leadership

We position eCommerce founders and leaders as expert commentators on retail trends, DTC growth, and consumer behaviour, earning coverage and links from trade publications and business media.

Product and brand storytelling

We create compelling narratives around products, sourcing, sustainability, and brand values that earn coverage in lifestyle and specialist publications your target customers trust.

Seasonal campaign calendar

We plan PR activity around key eCommerce moments, including peak trading, new product launches, and industry events, to maximise coverage when consumer attention is highest.

Integrated Services

Services that amplify Digital PR

Content

PR campaigns are amplified through owned content, turning data findings into blog posts, guides, and social assets that extend the reach of every campaign.

SEO

Every link earned is mapped to your SEO strategy, targeting category and product pages that need authority to rank against marketplace competitors.

Strategy

PR calendars are aligned with product launches and trading moments so coverage lands when your audience is actively shopping.

Analytics

We track referral traffic, backlink profiles, and brand mention sentiment to measure the full impact of PR activity.

Creative

Visual assets, product imagery, and infographics that make campaigns more shareable and increase the likelihood of media coverage.

Frequently Asked Questions

Common questions

We target national consumer media (Guardian, Telegraph, Mail), industry titles (Internet Retailing, eCommerce Age), and high-DA lifestyle publications relevant to your product categories.

Ready to grow?

Let's build something that performs.

Whether you're scaling up or shaking things up, we'd love to chat about how we can help. No hard sell - just a conversation about your goals.

Agile, bespoke solutionsPricing based on outcomesFlexible agreementsYour proposal's on us