PR’s not dead, it’s just evolved.

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Where Brand Storytelling Meets Search Intelligence

The PR landscape has radically shifted. Where traditional press coverage once ruled, today it’s about being discoverable in a world of AI, social media, and evolving search engines. Great PR in 2025 means being found and favoured by the right audiences – not just featured.

At Seed, we blend bold brand positioning with deep digital strategy to shape how people find, feel about, and engage with your brand. From organising high profile press events to placing thought leadership articles to influential journalist-led recommendations, award entries and more, we build brand trust, relevance and results – across every online touchpoint.

Digital PR

High-quality backlinks, impactful media coverage, and results that translate into real business growth.

Influencer PR

We’ll find your perfect matches to drive engagement and boost conversions.

Press Events

From prestigious venue launches to new product press events, we'll take care of every detail.

Creative Campaigns

Our innovative campaigns are designed to surprise, delight, and get people talking.

GEO

Generative Engine Optimisation - making your brand discoverable in AI search engine results

PR Strategy

Tailored PR strategies that support your business goals and deliver measurable results.

Press Coverage Results

Featured In

We create stories that earn attention and build brand equity – while boosting your visibility in search, social and AI-generated content. Our campaigns are crafted to cut through digital noise, start cultural conversations, and put your brand in the spotlight for the right reasons.

We don’t just chase headlines. We listen to your audience, understand what matters to them, and shape campaigns that drive real engagement and measurable impact – from media coverage to search performance.

This is PR designed to work in the AI era. GEO (Generative Engine Optimisation) is built into everything we do – making sure your brand and message are present where modern discovery happens, from Google to ChatGPT and beyond.

Find your industry

  • +301%

    Monthly Instagram Engagement

    -97%

    CPC

    Case Furniture

    Creating a social strategy to increase engagement and contribute to brand growth.

  • +165%

    Instagram Reach

  • +20%

    Sales

  • WoB

    WoB

    How we increased revenue by 1,029% while reducing cost per click by 38%.

  • 5 Million

    Facebook + Instagram Reach

Our Approach

In a world where bigger brands can outspend you, our edge is cultural relevance and creative cut-through. We align PR with SEO, social, and brand goals to amplify your message across platforms – strengthening your positioning, your visibility, and your results.

Every campaign is intentional. We build long-term brand sentiment, not just fleeting mentions. This is PR that earns trust, drives growth, and delivers lasting value for your business.

  • We view the team at Seed not as an agency but as part of our company. To our pleasant surprise, Seed have delivered the results that they had committed to, but exceeded them.

    Simon Trennary

    Simon Trennary

    Sales & Marketing Manager, About Roofing

  • Seed have proven to me that marketing goals can be met and have won back my trust with the industry - They do what they say they will do. I am very pleased with the achievements to date.

    Danny Bishop

    Danny Bishop

    CEO, Alliance Cleaning

  • The team were very warm and friendly. [They] have always been very organised and have helped me stay on top of what needs to be actioned.

    Daisy Plowright

    Daisy Plowright

    E-commerce Manager, Davines UK

  • Seed have all been super efficient, helpful and always ready to try new ideas since we have started working together.

    Tim Lowe

    Tim Lowe

    Commercial Director, The LOWE Group

Our PR Specialists

Beth Greenslade

Senior Specialist

We do good business, by default.

Alongside our commercial and growth ambitions, we are driven by doing more good in the world. As a for-profit company, we’re on a mission to build an agency that contributes to a more inclusive and sustainable economy.

Transparency Impact Report

users

70+ charity days for our team per year.

grow

6% of net profits pledged to charity, guaranteed.

journey

Monthly contributions to 28+ rewilding projects.