Impact & Sustainability
At Seed, we’re dedicated to growing businesses with a focus on good. Understanding the urgency of environmental and social responsibilities, we’re committed to enhancing sustainability not just within our company but also among the businesses we collaborate with.
Becoming a B Corp™ in 2023 was a significant milestone, reinforcing our belief that businesses must go beyond profit. This year, we focused on aligning every action with our values, from how we treat our team to the work we take on. We aim to create positive change in our business and the communities we touch.
Our first full year as a certified B Corp™ has been transformative and insightful. As part of our commitment to transparency, we’re excited to share our annual Impact Report. Being a forward-thinking business means holding ourselves accountable, not just for our successes, but also for the challenges and lessons. By openly sharing our progress, we aim to build trust, drive meaningful change, and continue to improve.
We’ve prioritised job security and career growth and expanded our Seed Academy apprenticeship programme. We’ve cultivated a supportive, high-performing workplace by refining mentorship and progression. This commitment has solidified our position as one of the top agencies for which to work.
2025 Impact Report
Coming soon!
Our Actions
Partnerships for Sustainability
We continue our collaboration with Mossy Earth, planting over 500 trees and supporting 22 rewilding projects. In 2024, we supported rewilding efforts that included reforesting Scotland, restoring wetlands in Slovakia, and rewilding a former mining site in Portugal. This ongoing commitment helps restore ecosystems and tackle climate change. Find out more or join the cause here.
Charitable Support
This year, we contributed £10,062.34 to charitable causes, including donations to the Movember, Andy’s Man Club, Off the Fence, Motor Neurone Disease Association, The Alzheimer’s Society, Raystede, Target Ovarian Cancer, Mind, and other impactful organisations. These contributions reflect our commitment to social welfare and making a positive difference.
Charity Fundraising Events
In 2024, we proudly hosted our annual charity beach volleyball tournament, raising over £5,000 for Off the Fence, a charity supporting disadvantaged communities in Brighton & Hove. Additionally, our community-driven bake sale raised £400 for Safehaven Women, a local Brighton charity dedicated to helping vulnerable women.
Community Support Initiatives
Our team continues to support local causes by packing Christmas hampers for families in need and assisting local food banks and shelters. Lauren & Beth visit Safehaven Women every Thursday to share meals, stories, chats and activities with community members. We are dedicated to fostering a sense of community and solidarity in Brighton & Hove.
Ongoing Commitments
Profit Sharing
Allocating 6% of our profits to charities and environmental projects.
B Corp
Working on improving our B Corp impact assessment score, continuously striving to be a better company to our people, community and the environment.
Selective Clientele
Focusing on collaborations with brands looking to create a better impact on the planet and improving their social contributions.
Purchasing
We are dedicated to responsibly sourcing our products, office essentials, and technology. This includes actively seeking partnerships with second hand retailers and supporting local or minority owned businesses in our procurement processes.
Team Impact Days
Giving each team member two days a year paid leave to exclusively work on charity or social causes.
Organisations that we support
We're a B Corp.
We're part of a global movement of businesses using their platform for good. B-Corp certification means we meet the highest standards of social and environmental performance, transparency, and accountability.
94.4
B Impact Score