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At Seed, we’re dedicated to growing businesses with a focus on good. Understanding the urgency of environmental and social responsibilities, we’re committed to enhancing sustainability not just within our company but also among the businesses we collaborate with.
Becoming a B Corpâ„¢ in 2023 was a significant milestone, reinforcing our belief that businesses must go beyond profit. This year, we focused on aligning every action with our values, from how we treat our team to the work we take on. We aim to create positive change in our business and the communities we touch.
Our people remain at the core of Seed.
We’ve prioritised job security and career growth and expanded our Seed Academy apprenticeship programme. We’ve cultivated a supportive, high-performing workplace by refining mentorship and progression. This commitment has solidified our position as one of the top agencies for which to work.
Sustainability remains just as vital.
We continued donating to charity, supported over 50 organisations, and held events like the Seed Charity Volleyball Tournament. Our community involvement extends beyond the agency, making a real impact.
Looking ahead, we’re committed to ongoing progress.
With evolving B Corp standards, we’re strengthening our impact on social engagement, sustainability, and transparency. Financially, we remain strong, ensuring continued investment in our team and causes.
Being a B Corp is not just about meeting criteria but embracing constant improvement.We believe success and purpose go hand in hand, and we’re excited for another year of learning, growth, and driving marketing as a force for good.
Our first full year as a certified B Corp™ has been transformative and insightful. As part of our commitment to transparency, we’re excited to share our annual Impact Report. Being a forward-thinking business means holding ourselves accountable, not just for our successes, but also for the challenges and lessons. By openly sharing our progress, we aim to build trust, drive meaningful change, and continue to improve.
Partnerships for Sustainability
We continue our collaboration with Mossy Earth, planting over 500 trees and supporting 22 rewilding projects. In 2024, we supported rewilding efforts that included reforesting Scotland, restoring wetlands in Slovakia, and rewilding a former mining site in Portugal. This ongoing commitment helps restore ecosystems and tackle climate change. Find out more or join the cause here.
Charity Fundraising Events
In 2024, we proudly hosted our annual charity beach volleyball tournament, raising over £5,000 for Off the Fence, a charity supporting disadvantaged communities in Brighton & Hove. Additionally, our community-driven bake sale raised £400 for Safehaven Women, a local Brighton charity dedicated to helping vulnerable women.
Community Engagement
Our environmental efforts continue to make a positive impact:
These initiatives not only reduce our carbon footprint but also foster a culture of environmental stewardship within our team and community.
Charitable Support
This year, we contributed £10,062.34 to charitable causes, including donations to the Movember, Andy’s Man Club, Off the Fence, Motor Neurone Disease Association, The Alzheimer’s Society, Raystede, Target Ovarian Cancer, Mind, and other impactful organisations. These contributions reflect our commitment to social welfare and making a positive difference.
Community Support Initiatives
Our team continues to support local causes by packing Christmas hampers for families in need and assisting local food banks and shelters. Lauren & Beth visit Safehaven Women every Thursday to share meals, stories, chats and activities with community members. We are dedicated to fostering a sense of community and solidarity in Brighton & Hove.
Supports individuals with Motor Neurone Disease through research and care.
Dedicated to supporting those affected by dementia, research, and awareness.
Rescues, rehomes, and cares for various animals in need.
Aims for early diagnosis, better treatments, and support in ovarian cancer.
Supports and researches for Crohn's disease and ulcerative colitis.
Focuses on breast cancer research, support, and awareness.
Provides support and respect for everyone experiencing a mental health problem.
Provides emergency aid, support, and refuge to Ukrainian conflict victims.
Provides housing, support, and education for homeless young people.
Supports victims of domestic abuse with practical help and advice.
Supports, informs, and researches to tackle pancreatic cancer effectively.
Offers emotional support to anyone in distress, struggling to cope, or at risk of suicide.
Annual fundraising event to support breast cancer research and awareness.
Provides essential support and services to the homeless in Brighton & Hove.
Actively supports the homeless through soup kitchens, clothing, and encouragement.
Committed to improving diagnosis, treatment, and support for prostate cancer.
Supports homeless young people in Brighton with practical and emotional assistance.
Funds research, provides support for those with heart and circulatory diseases.
The rewilding membership that restores nature across a wide range of ecosystems
The rewilding membership that restores nature across a wide range of ecosystems
Profit Sharing
Allocating 6% of our profits to charities and environmental projects.
Selective Clientele
Focusing on collaborations with brands looking to create a better impact on the planet and improving their social contributions.
Team Impact Days
Giving each team member two days a year paid leave to exclusively work on charity or social causes.
B Corp
Working on improving our B Corp impact assessment score, continuously striving to be a better company to our people, community and the environment.
Purchasing
We are dedicated to responsibly sourcing our products, office essentials, and technology. This includes actively seeking partnerships with second hand retailers and supporting local or minority owned businesses in our procurement processes.
Seed is a trading name of Seed Publicity Ltd. Company number 9526599.
